A compensatory strategy might be used to quickly reduce the choice alternatives to a manageable number by rejecting those that lack a conjunctive strategy.
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Q21: Consumer decision making is a goal-directed,problem-solving process.
Q22: In the problem-solving process,usually only a subset
Q23: In the absence of a complete decision
Q24: Beliefs about common or very similar consequences
Q25: One essential task of the integration processes
Q27: In a consideration set where both the
Q28: Routinized choice behavior requires high conscious control.
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Q30: In using the multiattribute model,a product is
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