In contrast to a message's general purpose, the specific purpose
A) identifies the specific needs of the primary and secondary audiences you want to reach.
B) defines the specific information you can offer as persuasive evidence.
C) includes background details that enhance your credibility as the writer.
D) serves as a starting point for mind-mapping the format of a specific message.
E) is sufficiently clear-cut to guide your decisions about content and organization.

Question

Quizplus · Accepted Answer

The specific purpose of a message is a clear and concise statement that outlines the goal of the message. It should be sufficiently clear-cut to guide your decisions about content and organization, which is why choice E is the correct answer. Choices A, B, C, and D are important considerations in crafting a message, but they relate to different aspects of message development rather than specifically addressing the purpose of the message.

In Contrast to a Message's General Purpose, the Specific Purpose