Which element of the marketing mix includes distribution channels and market coverage?
A) product
B) promotion
C) price
D) communication
E) place

Question

Quizplus · Accepted Answer

The element of the marketing mix that includes distribution channels and market coverage is Place, also known as distribution. It refers to the channels that a company uses to get its products to the customers. This can include physical stores, online platforms, wholesalers, and distributors. The goal is to have the right product, at the right place, at the right time, and in the right quantity to satisfy customer demand.

Which Element of the Marketing Mix Includes Distribution Channels and Market