Which of the following is most likely a true statement about the ideal product?
A) The ideal product may not be offered to consumers.
B) The ideal product is the consumers' favorite on the market.
C) The ideal product generates the highest sales in the market.
D) The ideal product is specified through semantic scaling methods.

Question

Quizplus · Accepted Answer

The ideal product is a hypothetical concept created by marketers and researchers to represent the perfect product in every way. Therefore, it may not actually exist or be offered to consumers in the market.

Which of the Following Is Most Likely a True Statement