A(n) ____ is the right to have a link to your Web site appear on the search results page when a user enters a specific search term.
A) banner ad
B) spoofed page
C) paid placement
D) underlinkage

Question

Quizplus · Accepted Answer

The described right is called paid placement. It involves paying a search engine to have your website's link appear as a sponsored result for a specific search term, usually marked as an ad. Banner ads are graphic advertisements that generally appear on web pages or apps, unrelated to search terms. Spoofed pages and underlinkage are not relevant to the given description.

A(n) ____ Is the Right to Have a Link to Your