Customers _____________________ because of Web 2.0.
A)are less empowered
B)are more empowered
C)have seen no difference
D)are generally happier

Question

Quizplus · Accepted Answer

Web 2.0 technologies, such as social media and online reviews, have given customers more power and influence in the marketplace. They can easily research products and services, share their opinions and experiences, and communicate directly with companies. This has led to an increase in customer empowerment.

Customers _____________________ Because of Web 2.0