The key mechanisms of the _____ marketplace model are forward auctions and electronic catalogs that can be customized for each large buyer.
A) buy-side
B) sell-side
C) group purchasing
D) desktop purchasing
E) electronic exchange

Question

Quizplus · Accepted Answer

The sell-side marketplace model involves sellers using forward auctions and electronic catalogs to sell products or services to buyers, often customizing these catalogs for large buyers.

The Key Mechanisms of the _____ Marketplace Model Are Forward