If a Channel Member Is Not Meeting Performance Standards, the Channel

When multiple criteria are combined formally: A)Weights are not assigned to each criterion to reflect its relative importance. B)Criteria and associated operational measures are made explicit. C)A qualitative index of overall performance is produced. D)It is easy to make performance comparisons among channel members. E)It increases the complexity of the evaluation.

If a channel member fails to meet minimum performance standards, the channel manager should: A)Terminate the channel member. B)Analyze the channel member's needs and problems. C)Put the channel member on probationary status with a specific deadline for improved performance. D)Reduce the channel member's available discounts. E)Increase the channel member's available discounts and other motivational programs.