The Relationship Between Channel Conflict and Channel Performance Is Expressed

In order to get retailers to display its product, a manufacturer has to have its salespeople go to the retailers' stores, set up the displays, and instruct them in how to utilize the displays. In this example: A)Conflict is obviously not present. B)Channel efficiency is apparently quite high. C)Extra input is needed to achieve the distribution objective. D)Trade margins appear to be too low. E)The manufacturer is unable to achieve channel efficiency.

Which of the following generalizations about conflict is not true? A)Conflict is an inherent behavioral dimension in the channel. B)Given the numerous cases from which conflict may stem, it is a pervasive phenomenon in channels. C)Conflict can affect channel efficiency. D)Various levels of conflict may have both negative and positive effects on channel efficiency-possibly resulting in no effect. E)Studies have found that leadership styles do not have an impact in creating conflict.