Q 1

Conflict between Burger King and its franchisees has occurred because: A)Increases in Burger King's product line. B)Burger King raising fees it charges its franchisees. C)Greater push by Burger King to use online web sites to market its burgers. D)Burger King franchisees were forced to set low prices for some menu items. E)Burger King forced improvements of franchisee profit margins.

Multiple Choice