Under neo-Pavlovian theory,the consumer can be viewed as an information seeker who uses logical and perceptual relations among events,along with his or her own preconceptions,to form a sophisticated representation of the world.________ is the learning that results from exposure to relationships among events in the environment.
A) Feedback
B) Reinforcement
C) Conditioning
D) Generalization
E) Discrimination

Question

Quizplus · Accepted Answer

According to the given information, the theory being discussed is neo-Pavlovian, which is a type of classical conditioning. Conditioning refers to the learning that occurs through exposure to the relationships among events in the environment. Therefore, option C - conditioning - is the best choice. Feedback refers to the information received about the results of an action, reinforcement refers to the process of increasing the likelihood of a behavior through rewards, generalization involves applying learned information to new situations, and discrimination refers to the ability to distinguish between similar stimuli. While these terms are related to learning, they do not specifically relate to the type of learning described in the given information.

Under Neo-Pavlovian Theory,the Consumer Can Be Viewed as an Information