The internet offers marketers the ability to customize their products,services,and promotional messages to individual consumers,as seen in how Amazon.com sends mass e-mails to all their existing customers telling them about a new promotional offer.

Question

Quizplus · Accepted Answer

The statement accurately describes the ability of marketers to personalize their marketing efforts through the use of the internet, citing Amazon.com as an example.

The Internet Offers Marketers the Ability to Customize Their Products,services,and