A company using the differentiation strategy relies upon the _________ to maintain an advantage over its competitors.
A)real or perceived difference
B)the real difference
C)the perceived difference
D)the naturally-occurring difference

Question

Quizplus · Accepted Answer

A company using the differentiation strategy focuses on creating a real or perceived difference in their product or service that sets them apart from their competitors. This difference can be in design, quality, service, or any other feature that the company believes will appeal to their target market. By emphasizing this difference, the company can maintain an advantage over its competitors and charge a premium price for their product or service. Therefore, the correct answer is A.

A Company Using the Differentiation Strategy Relies Upon the _________