Which strategy emphasizes the introduction of major new products and services?
A)innovation
B)cost-minimization
C)imitation
D)organic
E)mechanistic

Question

Quizplus · Accepted Answer

The strategy that emphasizes the introduction of major new products and services is innovation, which involves creating something new or improving an existing product or service to meet customer needs or market demands. This strategy is focused on differentiation and can help a company gain a competitive advantage.

Which Strategy Emphasizes the Introduction of Major New Products and Services