
Amazon.com and GEICO approach customers via Web sites or mobile apps. This is an example of ________ marketing.
A) mass
B) niche
C) individual
D) multi-level
E) direct
Correct Answer:
Verified
Q1: Which of the following is the fastest
Q2: Direct marketing through catalogs and direct mailers
Q3: All of the following are benefits of
Q4: For customers, the benefits of direct marketing
Q5: Direct marketing is an expensive way of
Q7: Digital and traditional direct marketing forms must
Q8: How does direct marketing give buyers access
Q9: Identify the traditional direct marketing tools and
Q10: Which of the following statements is true
Q11: Explain the major benefits of direct marketing
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