Customer relationship management
A)is often described as a closed-loop system.
B)involves only personnel in marketing and management departments.
C)organizes the company around functional departments.
D)is only a theory and has not been proven successful in any practical way.

Question

Quizplus · Accepted Answer

CRM is a company-wide business strategy designed to optimize profitability,revenue,and customer satisfaction by focusing on highly defined and precise customer segments.

Customer Relationship Management