Which type of segmentation do magazines such as Martha Stewart Living,Better Homes & Gardens,and other magazines targeted to people who are interested in improving their personal spaces rely on?
A)psychographic
B)demographic
C)usage rate
D)family life-cycle

Question

Quizplus · Accepted Answer

These magazines are aimed at helping people achieve a certain lifestyle.They emphasize the motive variable.

Which Type of Segmentation Do Magazines Such as Martha Stewart