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Even Though a Candidate May Not Approve of Negative Ads,what

Question 36

Multiple Choice

Even though a candidate may not approve of negative ads,what is one reason he or she might agree to run them?


A) Negative ads tend to be less costly than positive ads.
B) A negative ad can give a voter a reason to stay away from the polls.
C) A negative ad can give a voter a reason to vote against an opponent.
D) Negative ads can help to counteract anticipated attacks from opponents.

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