Which of the following is characteristic of negative ads?
A) They exclusively focus on the candidate's character.
B) They typically compare and contrast candidates' issue positions.
C) They are on the decline as a whole.
D) They may not even mention the sponsor of the ads except as required.

Question

Quizplus · Accepted Answer

Negative ads often use vague language and may not even mention the sponsor of the ads except as required. This is because sponsors may not want to be associated with the negative tone of the ad.

Which of the Following Is Characteristic of Negative Ads