Which entry mode below presents the highest control?
A)Licensing,
B)Indirect exporting
C)Franchising
D)Wholly-owned subsidiary

Name: Which entry mode below presents the highest control? A)Licensing, B)Indirect exporting C)Franchising D)Wholly-owned subsidiary
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Question

Quizplus · Accepted Answer

The entry mode classification that follows a general model of low to high control and risk is: indirect exporting, direct exporting, licensing, franchising, joint ventures, branch offices, wholly-owned subsidiaries.

Which Entry Mode Below Presents the Highest Control