The "leverage" in the LLL framework focuses on an MNE's deep understanding of its customer needs and wants.
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Verified
Q23: With regard to foreign market entry,the resource-based
Q24: Emerging MNEs primarily lack proprietary ownership of
Q25: Companies with market-seeking strategic goals search for
Q26: Co-marketing has the ability to reach more
Q27: Liability of foreignness is _.
A) the positive perception
Q29: An advantage of joint ventures is the
Q30: A disadvantage of licensing is high development
Q31: Non-equity modes of entry include acquisitions and
Q32: Turnkey projects cannot be established without FDI.
Q33: A build-operate-transfer (BOT) agreement is an equity
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