Valuable and rare,but imitable,resources and capabilities give firms a permanently sustainable competitive advantage.

Question

Quizplus · Accepted Answer

Valuable and rare resources and capabilities can provide a temporary competitive advantage, but if they are easily imitated, other firms can quickly replicate those advantages. To have a permanently sustainable competitive advantage, a firm needs resources and capabilities that are not easily imitated, such as patents, brand reputation, unique organizational culture, or proprietary technology.

Valuable and Rare,but Imitable,resources and Capabilities Give Firms a Permanently