Paul Talz is a sales representative employed by Felicia Travel Services.He is preparing to demonstrate a very complex computerized reservation system at a meeting with a corporate client.Which of the following guidelines would be most helpful as he conducts the demonstration?
A)Offer one idea at a time,and be sure the customer understands each point before moving on.
B)Use a portfolio to organize the key sales goals.
C)Be sure the sales demonstration gives the prospect a temporary feeling of ownership.
D)Compare his product features to competitors' product features.
E)Use showmanship to build interest in the new reservation system.

Question

Quizplus · Accepted Answer

Offering one idea at a time and ensuring the customer understands each point before moving on is critical when demonstrating a complex system. This approach will help to avoid confusion and ensure that the customer fully grasps the benefits and features of the system. The other options (B, C, D, and E) may not be as effective in this particular scenario.

Paul Talz Is a Sales Representative Employed by Felicia Travel