Disintermediation refers to the use of the Internet for marketers to reach customers with the help of distribution channels.
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Q1: The key to Internet success is first-mover
Q2: An academic publisher converts text books into
Q4: The customer insight stage in the customer
Q5: During the customer support or service stage,additional
Q6: E*Trade,a distributor of syndicated information,brings together from
Q7: Product or service delivery is the final
Q8: Customization techniques are user-driven,instead of marketer-driven.
Q9: Several new companies are using web technology
Q10: Marketers rely on a flow of information
Q11: Customer retention is a competitive necessity in
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