In the context of mass market,designing separate products and marketing programs for the differing market segments is called _____.
A)niche marketing
B)growth marketing
C)exclusive marketing
D)differentiated marketing

Question

Quizplus · Accepted Answer

Differentiated marketing involves designing separate products and marketing programs for the differing market segments. Niche marketing involves focusing on a specific and narrow market segment, growth marketing involves strategies to expand the overall market, and exclusive marketing is a term not commonly used in marketing literature.

In the Context of Mass Market,designing Separate Products and Marketing