Which aspect of franchising most likely enables a franchisee to build a client base quickly?
A) brand equity
B) facility design
C) market surveys
D) financial advice
E) management training

Question

Quizplus · Accepted Answer

Brand equity is the aspect of franchising that most likely enables a franchisee to build a client base quickly. This is because franchisees get to piggyback off of the established and recognizable brand of the franchisor, which can help attract customers who are already familiar with the brand and its products/services.

Which Aspect of Franchising Most Likely Enables a Franchisee to Build