Which sociological research method is best used to study what cannot be directly observed,such as attitudes and values,among large numbers of people?
A)the experiment
B)the survey
C)participant observation
D)secondary analysis

Question

Quizplus · Accepted Answer

Surveys are among the best sociological research methods to study what cannot be directly observed, such as attitudes and values, among large numbers of people. Surveys can be conducted with a large and diverse sample size, providing statistically significant results that can be generalized to broader populations. Surveys are also relatively cost-effective and efficient in terms of time and resources.

Which Sociological Research Method Is Best Used to Study What