________ are data obtained by passing merchandise over a laser scanner that reads the UPC code from the packages.
A) Scanner data
B) Secondary data
C) Qualitative data
D) Modular data
E) Cashier data

Question

Quizplus · Accepted Answer

Scanner data refers to the data obtained through a laser scanner that reads the UPC code from the packages. This type of data is commonly used in market research to track sales trends, monitor inventory levels, and optimize marketing strategies. It is a type of primary data because it is collected directly from the source (i.e., the point of sale).

________ Are Data Obtained by Passing Merchandise Over a Laser