Which of the following are tools commonly used in consumer promotion?
A) trade shows, sweepstakes, and rebates
B) rebates, coupons, samples, and in-store displays
C) publicity, public relations, and personal selling
D) consultative selling, publicity, and advertising

Question

Quizplus · Accepted Answer

Rebates, coupons, samples, and in-store displays are all commonly used tools in consumer promotion. Trade shows may be used for business to business promotion, while publicity, public relations, personal selling, and consultative selling are different types of promotion strategies that may not necessarily involve specific tools like coupons or samples.

Which of the Following Are Tools Commonly Used in Consumer