Headlines can be grouped into which two general categories?
A)Call-outs and call to actions
B)How-to and how-not-to
C)Taglines and slogans
D)Direct- and indirect-action
E)Display and body

Question

Quizplus · Accepted Answer

Headlines can typically be categorized into two general categories: direct-action headlines, which are straightforward and direct, and indirect-action headlines, which are more subtle and may require more thought from the reader.

Headlines Can Be Grouped into Which Two General Categories