Which of the following statements regarding attitudes is false?
A)Advertisers are interested in attitudes because of their impact on motivations.
B)Attitudes can be positive or negative,reflecting like or dislike,or they can be neutral.
C)Most attitudes are deeply set and cannot be changed.
D)Attitudes are important to advertisers because they influence how consumers evaluate products,institutions,retail stores and advertising.
E)Attitudes are learned.

Question

Quizplus · Accepted Answer

This statement is false because attitudes are not necessarily deeply set and can be changed. Attitudes can be influenced by a variety of factors such as personal experiences, social influences, and exposure to new information. Advertisers try to target these factors to change or reinforce attitudes towards their products or services.

Which of the Following Statements Regarding Attitudes Is False