In a servicescape, functionality refers to factors such as decor, background music, lighting, noise levels, and even scents.

Name: In a servicescape, functionality refers to factors such as decor, background music, lighting, noise levels, and even scents.
Brand: Quizplus
Rating: 4.9 (38 reviews)

Question

Quizplus · Accepted Answer

Functionality in a servicescape refers to how well the environment supports the service delivery process, not the aesthetic or sensory elements like decor or music. Those elements are part of the ambiance or atmosphere.

In a Servicescape, Functionality Refers to Factors Such as Decor