In B&T Company, all product development occurs within the United States, but the company has manufacturing and distribution facilities in several countries. B&T has a(n)
A) multinational strategy.
B) global strategy.
C) international strategy.
D) transnational strategy.

Question

In B&T Company, all product development occurs within the United States, but the company has manufacturing and distribution facilities in several countries. B&T has a(n)
A) multinational strategy.
B) global strategy.
C) international strategy.
D) transnational strategy.

Quizplus · Accepted Answer

An international strategy involves a company conducting its product development domestically while having manufacturing and distribution in other countries, which matches B&T Company's operations.

In B&T Company, All Product Development Occurs Within the United