It is commonly believed that customers will abandon their efforts to enter and navigate a website if download time exceeds eight seconds, which is referred to as
A) the stickiness guideline.
B) the 80/20 principle.
C) the eight-second rule.
D) the law of limited patience.
E) the expedience factor.

Question

Quizplus · Accepted Answer

The eight-second rule refers to the belief that users will leave a website if it takes longer than eight seconds to load.

It Is Commonly Believed That Customers Will Abandon Their Efforts