Around the world,middle-class,youth,and elite markets that consume similar assortments of products and services,regardless of geographic location,are referred to as
A)transnational consumers.
B)meganational consumers.
C)international consumers.
D)multinational consumers.
E)global consumers.

Question

Quizplus · Accepted Answer

Global consumers consist of consumer groups living in many countries or regions of the world who have similar needs or seek similar features and benefits from products or services.Evidence suggests the presence of a global middle-income class,a youth market,and an elite segment,each consuming or using a common assortment of products and services,regardless of geographic location.

Around the World,middle-Class,youth,and Elite Markets That Consume Similar Assortments of Products