KPIs are often managed through CRM programs because all KPIs track customer relationship measurements.

Question

Quizplus · Accepted Answer

KPIs (Key Performance Indicators) can track a wide range of metrics, not just those related to customer relationships. CRM (Customer Relationship Management) programs may manage some KPIs related to customer interactions, but KPIs can also measure financial performance, operational efficiency, employee performance, and more, across various departments and industries.

KPIs Are Often Managed Through CRM Programs Because All KPIs