The more media efficient a media vehicle is, the more finely it is able to target niche demographic segments.

Name: The more media efficient a media vehicle is, the more finely it is able to target niche demographic segments.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Media efficiency typically refers to the cost-effectiveness of a media vehicle in reaching a large audience, not necessarily its ability to target niche demographic segments finely. Targeting niche segments is more about media effectiveness and specificity rather than efficiency.

The More Media Efficient a Media Vehicle Is, the More