A ________ is an assessment of a firm's capabilities relative to those of its competitors as pertinent to the opportunities and threats in the environment for those firms.
A)SWOT analysis
B)transactional analysis
C)PEST analysis
D)break-even analysis

Question

Quizplus · Accepted Answer

SWOT analysis assesses a firm's strengths, weaknesses, opportunities, and threats, which are compared to those of its competitors to determine relative capabilities. This analysis helps in identifying the strategic position of the firm in the market and assists in developing effective strategies. Transactional analysis is a psychological theory, PEST analysis determines the political, economic, social, and technological factors affecting a business, and break-even analysis is used to determine the point at which a company covers its costs and starts making a profit. None of these analyses directly compare a firm's capabilities to its competitors.

A ________ Is an Assessment of a Firm's Capabilities Relative