Which of the following is true for persuasive messages?
A)The messages must be competitive.
B)The message must be based on positive social outcomes.
C)The message must be compelling.
D)The message must use lively words and phrases.
E)The message must be highly visual.

Question

Quizplus · Accepted Answer

C)In today's information-saturated business environment, having a great idea or a great product is no longer enough. Every day, untold numbers of good ideas go unnoticed and good products go unsold simply because the messages meant to promote them aren't compelling enough to be heard above the competitive noise.

Which of the Following Is True for Persuasive Messages