When typical consumers approach a print advertisement,the first thing they are likely to notice is the illustration,followed by the headline and then the copy.

Name: When typical consumers approach a print advertisement,the first thing they are likely to notice is the illustration,followed by the headline and then the copy.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Studies have shown that consumers usually notice the visual first, followed by the headline and then the body copy in print advertisements.

When Typical Consumers Approach a Print Advertisement,the First Thing They