In retail settings,________ involves charging a constant low price with few or no temporary price discounts.
A)high-low pricing
B)target return pricing
C)cost-plus pricing
D)everyday low pricing (EDLP)
E)penetration pricing

Question

Quizplus · Accepted Answer

Everyday low pricing (EDLP) involves charging a constant low price with few or no temporary price discounts. This pricing strategy is commonly used in retail settings, where customers are attracted by the low prices and are more likely to become repeat customers. It also helps to reduce the costs associated with frequent price changes and advertising promotions.

In Retail Settings,________ Involves Charging a Constant Low Price with Few