________ test marketing uses a range of research and computer modelling approaches to evaluate consumer reactions and speed up the process.
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Q75: To avoid the problems of too few
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Q91: New-product development starts with idea _.
Q92: In spite of the benefits of test
Q92: A product _ is an idea for
Q94: Simulated test marketing enables a company to
Q97: A product _ is the way consumers
Q99: A product _ is a detailed version
Q100: Idea _ is used to spot good
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