The elements of the extended marketing mix are product,price,placement logistics and promotion plus people,process and physical evidence.

Name: The elements of the extended marketing mix are product,price,placement logistics and promotion plus people,process and physical evidence.
Brand: Quizplus
Rating: 4.8 (34 reviews)

Question

Quizplus · Accepted Answer

The extended marketing mix includes the traditional 4 Ps - product, price, placement, promotion - as well as 3 additional elements: people, process, and physical evidence. Therefore, statement A is true.

The Elements of the Extended Marketing Mix Are Product,price,placement Logistics