Which of the following is another name for the first paragraph of the body copy?
A)tagline
B)lead
C)paramount
D)initial
E)headline

Question

Quizplus · Accepted Answer

The first paragraph of the body copy is commonly referred to as the lead. It is meant to grab the reader's attention and introduce the main idea of the content. The other options, such as tagline and headline, refer to different parts of the advertisement or article.

Which of the Following Is Another Name for the First