The key to managing external stakeholders is for the public relations department to constantly send out positive information about the company to all external stakeholder groups.

Question

Quizplus · Accepted Answer

While sending out positive information about the company is important, it is not the only key to managing external stakeholders. The public relations department must also engage in open communication, address concerns and complaints, and take actions that demonstrate the company's commitment to meeting stakeholder needs.

The Key to Managing External Stakeholders Is for the Public