The key factors that influence the effectiveness of product placement and branded entertainment include all of the following except:
A)placement characteristics.
B)supporting promotional activities.
C)regulations.
D)costs.

Question

Quizplus · Accepted Answer

The effectiveness of product placement and branded entertainment is primarily influenced by factors such as the characteristics of the placement (how naturally it fits within the content), supporting promotional activities (how the placement is integrated with other marketing efforts), and regulations (legal constraints on how and where products can be placed). Costs, while important for budgeting and financial planning, do not directly influence the effectiveness of the placement itself in engaging the audience or promoting brand awareness.

The Key Factors That Influence the Effectiveness of Product Placement