Which of the following is NOT descriptive of external environmental scanning?
A) used as a tool to ensure a corporation's long-term health
B) used to monitor, evaluate, and disseminate information relevant to the organizational development of strategy
C) used to identify major stockholders
D) used as a tool for corporations to avoid strategic surprise
E) used to determine a firm's competitive advantage

Question

Quizplus · Accepted Answer

External environmental scanning is not used to identify major stockholders. It is used to gather information about external factors such as economic, political, social, technological, legal, and environmental trends that may affect a company's performance and strategic decisions.

Which of the Following Is NOT Descriptive of External Environmental