This is the type of advertising, in which the advertiser's listing is placed within or alongside search results in exchange for paying a fee each time someone clicks on the listing
A) sponsorship
B) contract-based
C) view
D) pay-per-click
E) banner

Question

Quizplus · Accepted Answer

Pay-per-click advertising (PPC) is a type of advertising model where the advertiser pays a fee for every click on their advertisement. This form of advertising is often used in search engine marketing (SEM) where ads are displayed in search engine results pages (SERP) at the top or bottom of the page.

This Is the Type of Advertising, in Which the Advertiser's