In which type of pricing is the selling price based on an estimate of volume or quantity a firm can sell in different markets at different prices?
A) value
B) keystoning
C) demand-based
D) penetration
E) peak load

Question

Quizplus · Accepted Answer

This type of pricing is known as demand-based pricing, where the selling price is determined by the demand for the product and the different prices at which it can be sold in different markets. This approach allows the company to set prices based on the willingness of customers to pay, rather than simply marking up costs or using other arbitrary methods.

In Which Type of Pricing Is the Selling Price Based