Which of the following is an example of a not-for-profit organization that would use marketing principles?
A) a fast-food restaurant
B) a manufacturer of bicycles
C) a software developer
D) Six Flags Amusement Park
E) the Bronx Zoo

Question

Quizplus · Accepted Answer

The Bronx Zoo is a not-for-profit organization that would use marketing principles to promote their services and attract visitors. They need to create awareness, advertise their programs and events, and build relationships with their target audience, which includes donors, members, and visitors. The other options are for-profit organizations that have a primary goal of generating revenue and profit, and while they also use marketing principles, their objectives and strategies are different.

Which of the Following Is an Example of a Not-For-Profit